Determinants of customer purchase intention using zalora mobile commerce application
In the era of modern technologies and with the development of marketing, nowadays the customer can save time buying things without having to visit the store. They just need to shop online, find what they are buying and pay it with just a few simple clicks. With this convenience in mind, the indulg...
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| Main Authors: | , , , , , , , , |
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| Format: | Conference or Workshop Item |
| Language: | en en |
| Published: |
2021
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| Subjects: | |
| Online Access: | http://eprints.unisza.edu.my/4317/1/FH03-FIK-21-56512.pdf http://eprints.unisza.edu.my/4317/2/FH03-FIK-21-54910.pdf http://eprints.unisza.edu.my/4317/ |
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