Examining the Relationship of Cognitive and Affective Images on Destination Loyalty: A Case of Culture, Adventure, Nature, Food, and Festival Tourism in Sarawak
This study investigates the intricate interplay between cognitive and affective images in shaping tourists' destination loyalty, focusing specifically on culture, adventure, nature, food, and festival (CANFF) tourism in Sarawak as elements of cognitive image. In contemporary tourism research, i...
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| Format: | Thesis |
| Language: | en en en |
| Published: |
UNIMAS
2025
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| Online Access: | http://ir.unimas.my/id/eprint/48262/6/dsva.DBA_Toh%20Ting%20Ling.pdf http://ir.unimas.my/id/eprint/48262/7/Turnitin%20Report_%20Toh%20Ting%20Ling.pdf http://ir.unimas.my/id/eprint/48262/8/DBA_Toh%20Ting%20Ling.pdf http://ir.unimas.my/id/eprint/48262/ |
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