Rhetorics as a Means to Persuade in Public Service Announcements on Mental Health
Advertisements target the beliefs and expectations of customers for persuasive advantage using rhetorical logic. The word “advertisement” usually conjures images of product promotions. However, advertisements are not only used by professional business owners to sell a product but also to share idea...
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| Main Authors: | , |
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| Format: | Book Chapter |
| Language: | en |
| Published: |
UNIMAS Publisher
2023
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/43713/1/Rhetorics.pdf http://ir.unimas.my/id/eprint/43713/ |
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