The Impact of Instagram Marketing on Consumer Purchase Intention In The Clothing Industry in Miri, Sarawak.
The study was carried out to analyze the impact of Instagram marketing on consumer purchase intention in the clothing industry in Miri, Sarawak. The objectives of the study are to identify factors impacting consumers' purchase intention towards the clothing industry. Trustworthiness, E-word of...
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| Main Authors: | , |
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| Format: | Proceeding |
| Language: | en |
| Published: |
2023
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/42816/1/Instagram.pdf http://ir.unimas.my/id/eprint/42816/ |
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