A FEMINIST STYLISTIC ANALYSIS OF FEMALE REPRESENTATION IN MALAY BEAUTY PRODUCT ADVERTISEMENTS ON INSTAGRAM
Beyond financial profits, an advertising discourse also impacts the socio-cultural construct of members in a particular community. In the context of sexism, the overt manipulation of gender portrayal and language is still a prevalent advertising practice, especially detectable in advertising activit...
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| Main Authors: | , |
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| Format: | Proceeding |
| Language: | en |
| Published: |
2021
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/37414/1/Humaira%20binti%20Raslie.pdf http://ir.unimas.my/id/eprint/37414/ http://www.conference.unimas.my/2021/icls2021/ |
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