Wow It’s a robot! Customer-motivated innovativeness, hotel image, and intention to stay at Chinese hotels

Building on the Diffusion of Innovation Theory (DIT), the present study examined the influence of consumer-motivated innovativeness on the overall image of a hotel with service robots and subsequently, the intention to stay at the hotel in China. Three dimensions of consumer-motivated innovativeness...

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Bibliographic Details
Main Authors: Ing, Grace Phang, Lim, Xin Jean
Format: Article
Language:en
Published: Taylor and Francis Ltd. 2022
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/44662/1/FULLTEXT.pdf
https://eprints.ums.edu.my/id/eprint/44662/
https://doi.org/10.1080/19388160.2022.2155749
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