Relational resources, digital capability, and value proposition innovation: impact on entrepreneurial performance in Chinese snack enterprises

This paper aims to conduct an empirical study on the influence of relational resources (RR) and digital capability (DC) on entrepreneurial performance (EP), as well as to examine the mediating role of value proposition innovation (VPI). This research seeks to fill the gap in the existing literature...

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Bibliographic Details
Main Authors: Haibo Li, Ang, Hong Loong, Noor Fzlinda Fabeil
Format: Article
Language:en
Published: MDPI 2025
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/43662/1/FULL%20TEXT.pdf
https://eprints.ums.edu.my/id/eprint/43662/
https://doi.org/10.3390/su17020671
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