Factors effecting bank selection views from the customer's perspective
Purpose – The purpose of the study is to identify the relationship between reliability,accessibility and convenience towards the customer choice of conventional bank. Another purpose is to identify the most influence factor that affect the customer choice of conventional bank. Design/methodology/a...
Saved in:
| Main Author: | |
|---|---|
| Format: | Student Project |
| Language: | en |
| Published: |
2014
|
| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/89474/1/89474.pdf https://ir.uitm.edu.my/id/eprint/89474/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|