Factors influencing advertising from an islamic perspective: case of Wangsa Maju / Alya Johari

This project paper's main objective is to study what are the factors that can influence advertising from an Islamic perspective in Wangsa Maju. The independent variables for the project paper are culture factors, control factors and emotion factors. The sample of this study will comprise of 100...

Full description

Saved in:
Bibliographic Details
Main Author: Johari, Alya
Format: Student Project
Language:en
Published: 2016
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/87511/3/87511.pdf
https://ir.uitm.edu.my/id/eprint/87511/
Tags: Add Tag
No Tags, Be the first to tag this record!