Factors influencing Saudi Arabian women's shopping behavior in online purchase activities / Areeg ALMowalad and Lennora Putit
The paper presented a study on factors influencing shopping behavior amongst women consumers in the Kingdom of Saudi Arabia towards online purchase. This study is conducted to gain a comprehensive knowledge and understanding on the possible factors behind virtual business transaction. It invol...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | en |
| Published: |
2013
|
| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/8447/2/8447.pdf https://ir.uitm.edu.my/id/eprint/8447/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|