Determining the contributing factors towards consumer online purchase intention amongst university students / Che Nur Asmani Amirah Che Mohd Nawi … [et al.]

Online shopping has emerged over the years from conventional one-to-one to electronic market (e-market space) as an integral part of users’ lives as a prominent alternative for conventional purchase. However, there is still limited research addressing online purchase intention from the perception of...

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Bibliographic Details

Main Authors:	Che Mohd Nawi, Che Nur Asmani Amirah, Ismail, Nur Liyana, Mohd Rashidi, Nur Zur’Aini, Nik Aziz, Nik Nor Faqihah
Format:	Article
Language:	en
Published:	Unit Penerbitan, UiTM Kelantan 2022
Subjects:	Surveys. Sampling. Statistical survey methodology Data processing. Including SPSS Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Mobile commerce
Online Access:	https://ir.uitm.edu.my/id/eprint/74484/1/74484.pdf https://ir.uitm.edu.my/id/eprint/74484/ https://jcssr.com.my/
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