The usage of instagram and e-commerce platform during covid-19 among mothers / Ahlam Abdul Aziz, Rahayu Mohd Rashid, Wardatul Hayat Adnan

Instagram made a shift into the e-commerce space. Almost overnight, it has become a popular marketing instrument. The usage of Instagram in the e-commerce platform has been expanding rapidly and is growing tremendously. The purpose of this study is to understand the underlying factors that influence...

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Bibliographic Details
Main Authors: Abdul Aziz, Ahlam, Mohd Rashid, Rahayu, Adnan, Wardatul Hayat
Format: Article
Language:en
Published: Centre For Media And Information Warfare Studies 2021
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/47433/1/47433_.pdf
https://ir.uitm.edu.my/id/eprint/47433/
https://jmiw.uitm.edu.my/
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