Factors that affect consumers' Purchase of cars in Malaysia towards the implementation of Asean Free Trade Zone Agreement (AFTA) / Faizah Mashahadi and Sharifah Heryati Syed Nor

Sale of imported car has been increasing since 2000 even before AFTA were fully implemented. Market share of imported car was 25.9% in 2003 as compared to only 19.6% in 2000. It is an indication that Malaysians are slowly switching their preference for imported cars. With the implementation of AFTA,...

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Bibliographic Details

Main Authors:	Mashahadi, Faizah, Syed Nor, Sharifah Heryati
Format:	Research Reports
Language:	en
Published:	2007
Subjects:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives
Online Access:	https://ir.uitm.edu.my/id/eprint/41801/1/41801.pdf https://ir.uitm.edu.my/id/eprint/41801/
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