Customers perception of integrity initiatives in University Technology MARA : A case study of University Technology MARA Sarawak / Hajah Oriah Haji Akir ... [et al.]

Integrity is one of the most important personal qualities that any individual in a position of power or responsibility must possess, be it in business or politic, public or private life. Thus integrity has become a genuine area of concern in the civil service of many countries around the world. In v...

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Bibliographic Details

Main Authors:	Haji Akir, Hajah Oriah, Malie, Senian, Omar, Noraida
Format:	Research Reports
Language:	en
Published:	Universiti Teknologi MARA Cawangan Sarawak , Kampus Samarahan 2011
Subjects:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations
Online Access:	https://ir.uitm.edu.my/id/eprint/41432/1/41432.pdf https://ir.uitm.edu.my/id/eprint/41432/
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