Do ‘Kafeteria Sihat’ attributes influence customers’ post purchase behaviour? / Abdul Rais Abdul Rahman, Chemah Tamby Chik, Mohd Salehuddin Mohd Zahari
‘Kafeteria Sihat’ is a government effort to create a wider choice of healthy eateries, encourage healthy eating practices thus potentially reducing the prevalence of non-communicable diseases (NCD). Past studies of healthy cafeteria programmes have only focused on measuring the customers satisfactio...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | en |
| Published: |
Universiti Teknologi MARA Selangor
2018
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/29251/1/AJ_ABDUL%20RAIS%20ABDUL%20RAHMAN%20JTHCA%20B%2018.pdf https://ir.uitm.edu.my/id/eprint/29251/ https://www.jthca.org/ |
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