The impact of promotional tools towards customer awareness at Mercedes-Benz Shah Alam / Nadirah Husna Mohamad Kamarudin

This study is conducted to determine the impact of customer awareness towards promotional tools in Mercedes Benz Shah Alam. From this study, we can know either the customers of Mercedes-Benz Shah Alam aware about their product or service or not. If their customer aware about their product, we can se...

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Bibliographic Details

Main Author:	Mohamad Kamarudin, Nadirah Husna
Format:	Student Project
Language:	en
Published:	Faculty of Business and Management 2014
Subjects:	Awareness Marketing research. Marketing research companies. Sales forecasting Customer services. Customer relations
Online Access:	https://ir.uitm.edu.my/id/eprint/27415/1/PPb_NADIRAH%20HUSNA%20MOHAMAD%20KAMARUDIN%20BM%20M%2014_5.pdf https://ir.uitm.edu.my/id/eprint/27415/
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