Factors affecting purchase intention among undergraduate student on mobile shopping websites
The purpose of this study was to determine the factors affecting purchase intention among undergraduate student on mobile shopping websites. The variable consists of quality of service, security and privacy policies, satisfaction and trust. The finding showed that quality of service, security and pr...
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| Main Author: | |
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| Format: | Student Project |
| Language: | en |
| Published: |
2020
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| Online Access: | https://ir.uitm.edu.my/id/eprint/125677/1/125677.pdf https://ir.uitm.edu.my/id/eprint/125677/ |
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