Increasing entertainment among customer in a restaurant through board game design

Extended waiting times for food in restaurants often contribute to customer dissatisfaction, primarily due to feelings of boredom and a lack of engaging stimulus. This study explores an innovative approach to enhancing the dining experience by integrating board games as a form of interactive enterta...

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Bibliographic Details
Main Authors: Ibrahim, Muhammad Azri, Ab Gani, Muhamad Abdul Aziz, Mohd Shuib, Ahmad Sofiyuddin, Mohd Pahme, Nur Faizah, Saidi Othman, Muhammad Fikri
Format: Article
Language:en
Published: Universiti Teknologi MARA, Perak 2025
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Online Access:https://ir.uitm.edu.my/id/eprint/125254/1/125254.pdf
https://doi.org/10.24191/idealogy.v10i2.855
https://ir.uitm.edu.my/id/eprint/125254/
https://idealogyjournal.com/
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