The effectiveness of marketing mix in stimulating customer satisfaction towards TM Point outlet

The purpose of study is to determine the effectiveness of marketing mix in stimulating customer satisfaction towards TM Point outlet. It also will help the company to identify the best advertising tools in creating customer awareness towards TM Point advertisement. Based on the company, the effectiv...

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Bibliographic Details
Main Author: Khairi, Nurlina
Format: Student Project
Language:en
Published: 2006
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/124074/1/124074.pdf
https://ir.uitm.edu.my/id/eprint/124074/
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