A study on the effectiveness of promotional strategies towards increasing occupancy rate at the Saujana, Kuala Lumpur

Promotion is very important to many organizations. A good promotion may promise a good feedback from the customers towards the products and services offered. This project paper is to assess promotion strategies done by The Saujana, Kuala Lumpur. The objective of this research is to identify the effe...

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Bibliographic Details
Main Author: Asri, Ashfaq Farhan
Format: Student Project
Language:en
Published: 2006
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/116150/1/116150.pdf
https://ir.uitm.edu.my/id/eprint/116150/
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