A study on promotional mix of Sarawak Cultural Village / Hawa Haji Nahar

This is a study on the promotional aspect of Sarawak Cultural Village (SCV) in promoting Sarawak Cultural Village locally and abroad. It is carried out to fulfill the requirements of BACHELOR IN BUSINESS ADMINISTRATION (HONS) {MARKETING}. The paper tries to provide an indepth analysis on the effecti...

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Bibliographic Details
Main Author: Haji Nahar, Hawa
Format: Student Project
Language:en
Published: 1999
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/114815/1/114815.pdf
https://ir.uitm.edu.my/id/eprint/114815/
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