A content analysis of motion illustration as a tool for enhancing audience engagement in radio broadcasts/ Miesya Dania Mohd Zahiruddin ... [et al.]

This study aims to explore the effectiveness of motion illustration as a tool for enhancing audience engagement in radio broadcasts. The use of motion illustration in radio broadcasts is a relatively new phenomenon that has the potential to improve audience engagement and increase listener retention...

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Bibliographic Details
Main Authors: Mohd Zahiruddin, Miesya Dania, Mohd Lazim, Nur Aniza, Omar, Mastura, Mohd Muslim Tan, Ellyana, Ishak, Siti Norfatulhana
Format: Article
Language:en
Published: Universiti Teknologi MARA, Perak 2024
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/109517/1/109517.pdf
https://doi.org/10.24191/idealogy.v9i2.494
https://ir.uitm.edu.my/id/eprint/109517/
https://idealogyjournal.com/
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