The antecedents of digital marketing application by Malaysian micro, small and medium enterprises (MSMEs)

The rapid growth of higher education institutions in Malaysia is parallel with the growing demand of its population pursuing tertiary education. For such reason, universities and other tertiary education providers are constantly challenged in providing sufficient in-campus accommodation to help stud...

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Bibliographic Details
Main Authors: Aliman, Nor Khasimah, Zainal Ariffin, Zailin, Hassan, Paiz, Anas, Norazmi
Format: Article
Language:en
Published: UiTM Cawangan Johor 2021
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/109211/1/109211.pdf
https://ir.uitm.edu.my/id/eprint/109211/
https://journal.uitm.edu.my/ojs/index.php/IJ
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