5 steps on recognizing alcoholic cans / Mohd Nasiruddin Abdul Aziz ... [et al.]
This research investigates the confusion faced by Muslim consumers in Malaysia when differentiating between alcoholic and non-alcoholic canned beverages due to similar design elements, despite alcohol being illegal for Muslims. Instances of mixed placement of these beverages on store shelves have be...
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| Main Authors: | , , , , |
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| Format: | Conference or Workshop Item |
| Language: | en |
| Published: |
2024
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/105879/1/105879.pdf https://ir.uitm.edu.my/id/eprint/105879/ |
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