Exploring the power of visual aesthetics in advertising / Wan Kalthom Yahya … [et al.]
Marketing plays a crucial role in determining the success of any organisation. Businesses can achieve significant growth by implementing a strategy that prioritises the needs and preferences of their customers. A recent study has emphasised the crucial significance of visual attractiveness in attrac...
Saved in:
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | en |
| Published: |
Faculty of Art and Design
2024
|
| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/102046/1/102046.pdf https://ir.uitm.edu.my/id/eprint/102046/ https://journal.uitm.edu.my/ojs/index.php/IJAD/issue/view/134 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|