The impact of university entities on students’ loyalty: the mediating role of student satisfaction

Student loyalty in the higher education sector helps university administrators establish appropriate programs, facilities and services that promote, develop, and maintain a successful long-term relationship with both current and former students. This study proposes the use of a mediation model that...

Full description

Bibliographic Details

Main Authors:	Ahmad, Aznita, Mahayuddin, Nafiza, Wan Muhammad Nawi, Wan Nurul Fatimah, Saad, Mazni, Ong, Mohd Hanafi Azman
Format:	Article
Language:	en en
Published:	IIUM Press 2021
Subjects:	LG Individual institutions (Asia. Africa)
Online Access:	http://irep.iium.edu.my/90335/7/90335_The%20impact%20of%20university%20entities.pdf http://irep.iium.edu.my/90335/13/90335_The%20impact%20of%20university%20entities_WOS.pdf http://irep.iium.edu.my/90335/ https://journals.iium.edu.my/enmjournal/index.php/enmj/article/view/807
Tags:	Add Tag No Tags, Be the first to tag this record!