Integrating ESG and halal values in shaping Gen-Z consumers’ willingness to pay for biodegradable plastic bags in Malaysia

In recent years, biodegradable plastic bags made from renewable resources have gained increasing interest from industries and Gen Z consumers as a solution to environmental problems and in alignment with halal ethics and moral values. Due to the cumulative environmental pollution, new generations ar...

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Bibliographic Details

Main Authors:	Ulfy, Mohammad Arijie, Haque, A. K. M. Ahasanul, Abdul Razak, Dzuljastri, Che Embi, Nor Azizan
Format:	Article
Language:	en
Published:	Human Resource Management Academic Research Society 2025
Subjects:	BPH122 Consumption. Halal issues. Specific products. Food and drink
Online Access:	http://irep.iium.edu.my/126965/7/126965_Integrating%20ESG%20and%20halal%20values.pdf http://irep.iium.edu.my/126965/ https://hrmars.com/IJARAFMS/article/view/27029/Integrating-ESG-and-Halal-Values-in-Shaping-Gen-Z-Consumers-Willingness-to-Pay-for-Biodegradable-Plastic-Bags-in-Malaysia
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