Motivational drivers of repeat tourism to South Korea: The role of Hallyu
Hallyu and revisit intentions have been highlighted as important research topics in the competitive market of tourism destinations. Despite extensive research on repeat visitors, it remains unclear why people undertake repeat visits and what characteristics define repeat visitors. Using the Stimulus...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | en |
| Published: |
Conscientia Beam.
2025
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/126453/1/document.pdf http://irep.iium.edu.my/126453/ https://archive.conscientiabeam.com/index.php/31/article/view/4593/8893 |
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