Professional perspectives on digital transformation in heritage tourism site

Augmented Reality (AR), Virtual Reality (VR) and Mixed Reality (MR) are promoting innovation and enhancing efficiency in multiple sectors. It helps to preserve cultural legacy for future generations. This study examines Malaysian heritage tourism professionals' views on the digital transfor...

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Bibliographic Details

Main Authors:	Md Zain, Mazarina, Baniyamin, Nurhaya, Velusamy, Ramu, Yussof, Naeemah
Format:	Article
Language:	en
Published:	Center of Research and Innovation Excellence (C-RIE) Politeknik Ungku Omar 2025
Subjects:	H Social Sciences (General)
Online Access:	http://irep.iium.edu.my/124855/2/124855_Professional%20perspectives%20on%20digital.pdf http://irep.iium.edu.my/124855/ https://jktss.puo.edu.my/jurnalpuo/index.php/jurnal/article/view/268
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