Assessing the level of digital technology use and readiness among micro-entrepreneurs from low-income backgrounds
The rapid advancement of digital technology has significantly increased the importance of using digital tools in business management and marketing practices. To remain competitive in a dynamic market environment, it is essential for today's entrepreneurs to develop readiness in terms of skills,...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | en |
| Published: |
IPMEDIA SDN BHD
2025
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/124225/7/124225_Assessing%20the%20level%20of%20digital%20technology%20use.pdf http://irep.iium.edu.my/124225/ https://www.compendiumpaperasia.com/index.php/cpa/article/view/792 |
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