Determinants of digital technology adoption among rural entrepreneurs in Malaysia

Digital technology could boost a company's ability to compete by enhancing the flexibility of its goods and services. However, a big number of these research studies have been done in urban areas, with limited studies focusing on rural entrepreneurs in Malaysia. A comprehensive literature revie...

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Bibliographic Details
Main Authors: Muhamad Ridwan Jamaludin, Aida Idris
Format: Article
Language:en
Published: Penerbit Universiti Kebangsaan Malaysia 2025
Online Access:http://journalarticle.ukm.my/26208/1/535-549%20-.pdf
http://journalarticle.ukm.my/26208/
http://ejournal.ukm.my/ebangi/index
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