Transforming strategies in the digital era: The role of social media in customer value analysis and crisis management for tourism firms
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oai:scholars.utp.edu.my:376972023-10-20T02:04:26Z http://scholars.utp.edu.my/id/eprint/37697/ Transforming strategies in the digital era: The role of social media in customer value analysis and crisis management for tourism firms Rehman, Hafiz Mudassir Amin, Aamir Rehman, Mobashar Nematova, Gulshan Shamim, Amjad Hossain, Md Billal 2023 Article NonPeerReviewed Rehman, Hafiz Mudassir and Amin, Aamir and Rehman, Mobashar and Nematova, Gulshan and Shamim, Amjad and Hossain, Md Billal (2023) Transforming strategies in the digital era: The role of social media in customer value analysis and crisis management for tourism firms. International Journal of Management Studies, 30 (2). pp. 373-396. |
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Rehman, Hafiz Mudassir Amin, Aamir Rehman, Mobashar Nematova, Gulshan Shamim, Amjad Hossain, Md Billal Transforming strategies in the digital era: The role of social media in customer value analysis and crisis management for tourism firms |
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Rehman, Hafiz Mudassir Amin, Aamir Rehman, Mobashar Nematova, Gulshan Shamim, Amjad Hossain, Md Billal |
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Rehman, Hafiz Mudassir |
title |
Transforming strategies in the digital era: The role of social media in customer value analysis and crisis management for tourism firms |
title_short |
Transforming strategies in the digital era: The role of social media in customer value analysis and crisis management for tourism firms |
title_full |
Transforming strategies in the digital era: The role of social media in customer value analysis and crisis management for tourism firms |
title_fullStr |
Transforming strategies in the digital era: The role of social media in customer value analysis and crisis management for tourism firms |
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Transforming strategies in the digital era: The role of social media in customer value analysis and crisis management for tourism firms |
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transforming strategies in the digital era: the role of social media in customer value analysis and crisis management for tourism firms |
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2023 |
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http://scholars.utp.edu.my/id/eprint/37697/ |
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