Institutional-based customer relationship management (CRM) solution: The implementation success factors

It has become imperative for students of higher institutions of learning to be well managed and handled so as to present a good image of the institution to the students.Higher institution of learning nowadays now consider their students as their customers and thereby work towards ensuring the maxim...

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Bibliographic Details
Main Authors: Jimoh, T.B., Jimoh, R.G.
Format: Conference or Workshop Item
Language:English
Published: 2010
Subjects:
Online Access:http://repo.uum.edu.my/4199/1/JiM.pdf
http://repo.uum.edu.my/4199/
http://cob.uum.edu.my/ictom
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