Staff View: Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281)

Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281)

The study focuses on examining the effects of service quality, perceived value and trust on destination loyalty and intention to revisit amongst international tourists in Malaysia, in which a survey was conducted to collect data from the targeted population. The targeted population of this study com...

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Bibliographic Details
Main Author:	Nadarajah, Gunalan
Format:	Monograph
Language:	English
Published:	UUM 2020
Subjects:	HV Social pathology. Social and public welfare
Online Access:	https://repo.uum.edu.my/id/eprint/31906/1/13281.pdf https://repo.uum.edu.my/id/eprint/31906/
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id	my.uum.repo.31906
record_format	eprints
spelling	my.uum.repo.319062025-01-16T11:44:57Z https://repo.uum.edu.my/id/eprint/31906/ Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281) Nadarajah, Gunalan HV Social pathology. Social and public welfare The study focuses on examining the effects of service quality, perceived value and trust on destination loyalty and intention to revisit amongst international tourists in Malaysia, in which a survey was conducted to collect data from the targeted population. The targeted population of this study comprises of international tourists during festivals in Malaysia. Festivals included for the study are only the ones organized by Tourism Malaysia in 2016 thus population consists of international tourists who visited festivals organized by Tourism Malaysia in 2016. Selected respondents were 20 years old and above. This is to ensure the accuracy and maturity of responses acquired. UUM 2020 Monograph NonPeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/31906/1/13281.pdf Nadarajah, Gunalan (2020) Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281). Project Report. UUM, Sintok. (Submitted)
institution	Universiti Utara Malaysia
building	UUM Library
collection	Institutional Repository
continent	Asia
country	Malaysia
content_provider	Universiti Utara Malaysia
content_source	UUM Institutional Repository
url_provider	http://repo.uum.edu.my/
language	English
topic	HV Social pathology. Social and public welfare
spellingShingle	HV Social pathology. Social and public welfare Nadarajah, Gunalan Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281)
description	The study focuses on examining the effects of service quality, perceived value and trust on destination loyalty and intention to revisit amongst international tourists in Malaysia, in which a survey was conducted to collect data from the targeted population. The targeted population of this study comprises of international tourists during festivals in Malaysia. Festivals included for the study are only the ones organized by Tourism Malaysia in 2016 thus population consists of international tourists who visited festivals organized by Tourism Malaysia in 2016. Selected respondents were 20 years old and above. This is to ensure the accuracy and maturity of responses acquired.
format	Monograph
author	Nadarajah, Gunalan
author_facet	Nadarajah, Gunalan
author_sort	Nadarajah, Gunalan
title	Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281)
title_short	Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281)
title_full	Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281)
title_fullStr	Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281)
title_full_unstemmed	Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281)
title_sort	do tourists prefer malaysia as preferred festivity location? effect of service quality, preceived value and trust on destination loyalty and intention to revisit (s/o 13281)
publisher	UUM
publishDate	2020
url	https://repo.uum.edu.my/id/eprint/31906/1/13281.pdf https://repo.uum.edu.my/id/eprint/31906/
_version_	1823096357416599552
score	13.23648

Do Tourists Prefer Malaysia as Preferred Festivity Location? Effect of Service Quality, Preceived Value and Trust on Destination Loyalty and Intention to Revisit (S/O 13281)

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