IPR: Halal Innovation Products in Malaysian Manufacturing Industry
Halal innovation products in Malaysian manufacturing industry is gaining much interest not only among Malaysian but also to the other community as well. Due to majority of Muslims which accounted for more than 61.3% of the total population of Malaysia, issues on halal innovation products is so clos...
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Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
IJBEL
2018
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/31808/1/IJBEL%2017%2003%202018%2027-34.pdf https://repo.uum.edu.my/id/eprint/31808/ https://www.jesoc.com |
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Summary: | Halal innovation products in Malaysian manufacturing industry is gaining much interest not only among Malaysian but also to
the other community as well. Due to majority of Muslims which accounted for more than 61.3% of the total population of Malaysia, issues on halal innovation products is so close to their heart. Since the concept of halal is not limited to the food aspect alone, it covers a whole spectrum of Muslim way of life. This study highlights how roles played by intellectual property rights in Malaysian manufacturing industry pertaining on halal innovation. Survey method was applied in this study. There were 136 companies participated in this study however due to incomplete responses, only 124 companies were included in the analysis. Limitation for this study was due to manufacturing companies that operates in the Northern Region of Malaysia. This study intent to determine IPR issues in halal manufacturing industry. Respondents were R&D or Intellectual Propery Manager who represents and involved in the halal manufacturing industry. It was indicated that IPR may improve the sales of halal product, difficulties in registering patent of halal product, and IPR roles in supporting company’s business strategy. It is
important to note that this study provides the community of Halal manufacturing companies for a better picture on Halal Ecosystems in Malaysia. Detail elaboration on the roles played by IPR in improving sales of halal product, providing better understanding on the halal innovation ecosystem as well as landscaping a new direction of prospect on halal innovation. Future studies may look into opportunities and threats that is crucial in this industry |
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