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CSF in Product Innovation Process: A Comparative Study of Three Malaysian Manufacturing SMEs

Continues development of new product innovative is an important driver for manufacture to sustain in market place. Success or failures of new product in market place depend very much on how organization implementing predevelopment process. However large-scale organizations have received full att...

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Main Authors: Abu, Noor Hidayah, Deros, B.M., Mansor, Mohd Fitri
Format: Conference or Workshop Item
Language:English
Published: IEEE Computer Society 2014
Subjects:
TS Manufactures
Online Access:https://repo.uum.edu.my/id/eprint/31659/1/IEEE%202015%20169-173%202014.pdf
https://repo.uum.edu.my/id/eprint/31659/
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spelling my.uum.repo.316592024-12-31T08:18:07Z https://repo.uum.edu.my/id/eprint/31659/ CSF in Product Innovation Process: A Comparative Study of Three Malaysian Manufacturing SMEs Abu, Noor Hidayah Deros, B.M. Mansor, Mohd Fitri TS Manufactures Continues development of new product innovative is an important driver for manufacture to sustain in market place. Success or failures of new product in market place depend very much on how organization implementing predevelopment process. However large-scale organizations have received full attention from many researchers with respect to efficient pre-development implementation and practices compared to small and medium enterprises (SMEs). SMEs having different characteristic, strength and weaknesses compared than large organization. In view of that SMEs can’t simplified followed and adapted large scale organization practice in development of new product. Specific studies about pre-development process which are concentrating in SMEs are required. Therefore, this study was performed with the main objective to identify critical success factors (CSF) that support successful predevelopment process implementation in Malaysian SMEs. To achieve the objective, a qualitative method through interview was conducted with three successful Malaysian food and beverages manufacturing SMEs. The results of the study indicated five critical factors for successful predevelopment process implementation in SMEs. There are: clear product strategy, commitment of top management, knowledgeable and skillful project team leader, involvement project team members and involvement of external organization IEEE Computer Society 2014 Conference or Workshop Item PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/31659/1/IEEE%202015%20169-173%202014.pdf Abu, Noor Hidayah and Deros, B.M. and Mansor, Mohd Fitri (2014) CSF in Product Innovation Process: A Comparative Study of Three Malaysian Manufacturing SMEs. In: 2014 IEEE International Conference on Industrial Engineering and Engineering Management, 9 December 2014, Selangor.
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Institutional Repository
url_provider http://repo.uum.edu.my/
language English
topic TS Manufactures
spellingShingle TS Manufactures
Abu, Noor Hidayah
Deros, B.M.
Mansor, Mohd Fitri
CSF in Product Innovation Process: A Comparative Study of Three Malaysian Manufacturing SMEs
description Continues development of new product innovative is an important driver for manufacture to sustain in market place. Success or failures of new product in market place depend very much on how organization implementing predevelopment process. However large-scale organizations have received full attention from many researchers with respect to efficient pre-development implementation and practices compared to small and medium enterprises (SMEs). SMEs having different characteristic, strength and weaknesses compared than large organization. In view of that SMEs can’t simplified followed and adapted large scale organization practice in development of new product. Specific studies about pre-development process which are concentrating in SMEs are required. Therefore, this study was performed with the main objective to identify critical success factors (CSF) that support successful predevelopment process implementation in Malaysian SMEs. To achieve the objective, a qualitative method through interview was conducted with three successful Malaysian food and beverages manufacturing SMEs. The results of the study indicated five critical factors for successful predevelopment process implementation in SMEs. There are: clear product strategy, commitment of top management, knowledgeable and skillful project team leader, involvement project team members and involvement of external organization
format Conference or Workshop Item
author Abu, Noor Hidayah
Deros, B.M.
Mansor, Mohd Fitri
author_facet Abu, Noor Hidayah
Deros, B.M.
Mansor, Mohd Fitri
author_sort Abu, Noor Hidayah
title CSF in Product Innovation Process: A Comparative Study of Three Malaysian Manufacturing SMEs
title_short CSF in Product Innovation Process: A Comparative Study of Three Malaysian Manufacturing SMEs
title_full CSF in Product Innovation Process: A Comparative Study of Three Malaysian Manufacturing SMEs
title_fullStr CSF in Product Innovation Process: A Comparative Study of Three Malaysian Manufacturing SMEs
title_full_unstemmed CSF in Product Innovation Process: A Comparative Study of Three Malaysian Manufacturing SMEs
title_sort csf in product innovation process: a comparative study of three malaysian manufacturing smes
publisher IEEE Computer Society
publishDate 2014
url https://repo.uum.edu.my/id/eprint/31659/1/IEEE%202015%20169-173%202014.pdf
https://repo.uum.edu.my/id/eprint/31659/
_version_ 1821005497502793728
score 13.235796

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