Foreign direct investment and the performance of Indonesian marketplace e-commerce corporation: An application of network, ownership, location, and internalisation framework
Data on real-time marketing performance from micro, small and medium enterprises (MSMEs) selling their products in marketplace e-commerce corporations (MECCs) is a big challenge for researchers studying the performance of MECCs capital structure. This article explores the use of Google Trends to det...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
UUM Press
2020
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/29003/1/MMJ%2024%202020%20219-236.pdf https://repo.uum.edu.my/id/eprint/29003/ |
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