Malaysian small and medium industries : Factors and priorities in designing products
This paper explores, identify, and priorities the factors and product attributes considered by Malaysian Small and Medium Industries (SMIs) when designing and redesigning their products, and in managing their companies design process. The study revealed that Malaysian SMIs are generally not effecti...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Academy for Global Business Advancement (AGBA)
2006
|
| Subjects: | |
| Online Access: | http://repo.uum.edu.my/259/1/MALAYSIAN_SMALL_AND_MEDIUM_INDUSTRIES_-_FACTORS_AND_PRIORITIES.....pdf http://repo.uum.edu.my/259/ http://www.agba.us/publications.php |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Summary: | This paper explores, identify, and priorities the factors and product attributes considered by Malaysian Small and Medium Industries (SMIs) when designing and redesigning their products, and in managing their companies design
process. The study revealed that Malaysian SMIs are generally not effective in terms of fully comprehend the exact needs and requirements of final customers, end users, in designing products especially for the export market.
There are different priorities been considered within SMIs when designing or redesigning products for local compared to foreign customers. Malaysian SMIs need to update their contemporary knowledge about customer needs and
requirements and the available methods of the product design process in order to be more effective and efficient in the open market. |
|---|