Improving consumer satisfaction by integrating on service quality and lean six sigma methods
Service quality (SERVQUAL) is one method that can be used to measure customer satisfaction for services that have been received that is by comparing the level of perception and expectations.Lean, six sigma is a method or technique for controlling and improving the quality of which is a dramatic brea...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
UUM College of Business
2017
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/25154/1/JTOM%2012%202%202017%2026%2035.pdf http://repo.uum.edu.my/25154/ http://jtom.stmlportal.net/ |
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