Towards an effective business model for golf industry: A proposed framework

Despite the tough climate for golf operations and golf participation in general, this industry also exhibits the potential to be a great niche tourism product.As such, to deal with the changing landscape of business in golf industry, designing an effective business model is highly imperative.This st...

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Main Authors: Mohd Zahari, Fadhilah, Abidin, Rahimi, Osman, Nor Hasni, Ahmad, Azhar
Format: Conference or Workshop Item
Language:English
Published: 2017
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Online Access:http://repo.uum.edu.my/23415/1/RC06.pdf
http://repo.uum.edu.my/23415/
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spelling my.uum.repo.234152018-02-15T01:38:32Z http://repo.uum.edu.my/23415/ Towards an effective business model for golf industry: A proposed framework Mohd Zahari, Fadhilah Abidin, Rahimi Osman, Nor Hasni Ahmad, Azhar HD28 Management. Industrial Management Despite the tough climate for golf operations and golf participation in general, this industry also exhibits the potential to be a great niche tourism product.As such, to deal with the changing landscape of business in golf industry, designing an effective business model is highly imperative.This study aims to explore the business model in a golf industry, in search for a business model that is effective and competitive.A proposed framework is presented to look at various elements and components of a golf business.While the data is yet to be collected using a case study approach to a golf club in the northern region, the study suggests that the findings will provide useful insights to the golf business in designing an effective business model, hence develop necessary strategies towards superior performance. 2017-10-30 Conference or Workshop Item PeerReviewed application/pdf en http://repo.uum.edu.my/23415/1/RC06.pdf Mohd Zahari, Fadhilah and Abidin, Rahimi and Osman, Nor Hasni and Ahmad, Azhar (2017) Towards an effective business model for golf industry: A proposed framework. In: 2nd International Case Study Conference (ICSC 2017), 30th-31st October 2017, Adya Hotel, Langkawi Island, Kedah, Malaysia.
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Institutionali Repository
url_provider http://repo.uum.edu.my/
language English
topic HD28 Management. Industrial Management
spellingShingle HD28 Management. Industrial Management
Mohd Zahari, Fadhilah
Abidin, Rahimi
Osman, Nor Hasni
Ahmad, Azhar
Towards an effective business model for golf industry: A proposed framework
description Despite the tough climate for golf operations and golf participation in general, this industry also exhibits the potential to be a great niche tourism product.As such, to deal with the changing landscape of business in golf industry, designing an effective business model is highly imperative.This study aims to explore the business model in a golf industry, in search for a business model that is effective and competitive.A proposed framework is presented to look at various elements and components of a golf business.While the data is yet to be collected using a case study approach to a golf club in the northern region, the study suggests that the findings will provide useful insights to the golf business in designing an effective business model, hence develop necessary strategies towards superior performance.
format Conference or Workshop Item
author Mohd Zahari, Fadhilah
Abidin, Rahimi
Osman, Nor Hasni
Ahmad, Azhar
author_facet Mohd Zahari, Fadhilah
Abidin, Rahimi
Osman, Nor Hasni
Ahmad, Azhar
author_sort Mohd Zahari, Fadhilah
title Towards an effective business model for golf industry: A proposed framework
title_short Towards an effective business model for golf industry: A proposed framework
title_full Towards an effective business model for golf industry: A proposed framework
title_fullStr Towards an effective business model for golf industry: A proposed framework
title_full_unstemmed Towards an effective business model for golf industry: A proposed framework
title_sort towards an effective business model for golf industry: a proposed framework
publishDate 2017
url http://repo.uum.edu.my/23415/1/RC06.pdf
http://repo.uum.edu.my/23415/
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score 13.211869