Beyond the motivation theory of destination image
Purpose – The existing literature has accepted the view that the destination image can be explained by the motivation theory.According to this theory the destination image can be explained by either the internal motivation of tourists or the external motivation originating from the destination.The p...
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Fakultet za menadžment u turizmu i ugostiteljstvu u Opatiji
2016
|
| Subjects: | |
| Online Access: | http://repo.uum.edu.my/20846/1/THM%2022%202%202016%20247%20264.pdf http://repo.uum.edu.my/20846/ http://www.fthm.uniri.hr/files/Casopis/Vol22No2/8%20Madden_Rashid_Zainol.pdf |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|