Sustainable transportation scheme in universiti: Students' intention on bike sharing system: An empirical approach
There are growing interest and concern with the concept of sustainable transport due to the high growth of energy consumption s and greenhouse-gas effects from transport sector.Bike sharing system appears to be cost-effective and a sustainable way to travel for a shorter distance.University is an id...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
2016
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/20668/1/GBSE%202%204%202016%20144-163.pdf http://repo.uum.edu.my/20668/ http://gbse.com.my/isiokt16/GBSE%202(4),%20144-163%20(July%202016).pdf |
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| Summary: | There are growing interest and concern with the concept of sustainable transport due to the high growth of energy consumption s and greenhouse-gas effects from transport sector.Bike sharing system appears to be cost-effective and a sustainable way to travel for a shorter distance.University is an ideal place to implement this system.However, previous researcher reported that most of the university's students commonly relied on the motorized vehicle to commute.This study aimed to determine students’ intention to use the bike sharing system in campus.Ajzen's Theory of Planned Behavior (TPB) taken as the underpinning theory.
Attitude, subjective norms and perceived behavioral control are the predictor variables
involved in the study, and students’ intention is the criterion variable.The data were collected from 375 full time undergraduate students of University Utara Malaysia (UUM) through a self-administered questionnaires.Proportionate stratified sampling method has been used where population were divided into three strata according to gender, race and college.The findings observe for the correlation of all the variables involved in the study.This study will be beneficial to UUM by offering valuable information regarding students’ intention to use the bike sharing system in campus. This study will also help to better understand the students’ intention towards embracing sustainable transport and validating their awareness on the importance of sustainable transportation. Furthermore thus
encourage and enhance the development of ethical behavior among them toward appreciating, preserving and protecting the environment. |
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