Understanding the relationship between Kano model’s customer satisfaction scores and self-stated requirements importance
Customer satisfaction is the result of product quality and viability.The place of the perceived satisfaction of users/customers for a software product cannot be neglected especially in today competitive market environment as it drives the loyalty of customers and promotes high profitability and retu...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Springer
2016
|
| Subjects: | |
| Online Access: | http://repo.uum.edu.my/18386/1/SP%205%20197%202016%201-22.pdf http://repo.uum.edu.my/18386/ http://doi.org/10.1186/s40064-016-1860-y |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|