The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance
This research examines the relationships between entrepreneurial orientation, market orientation, innovativeness and firm performance on the moderating effect of external environmental factors on the market orientation and firm performance relationship.There has been relatively little research that...
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my.uum.repo.161182016-04-24T00:12:21Z http://repo.uum.edu.my/16118/ The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance Abu Hassim, Affendy Abdul Talib, Asmat Nizam Abu Bakar, Abdul Rahim HD28 Management. Industrial Management This research examines the relationships between entrepreneurial orientation, market orientation, innovativeness and firm performance on the moderating effect of external environmental factors on the market orientation and firm performance relationship.There has been relatively little research that examines the relationship between strategic orientations, such as entrepreneurial orientation, market orientation, organizational innovations and their consequences on firm performance in developing countries. This paper represents an attempt to do so from the Malaysian perspectives.A response rate of 398 SMEs in Malaysia and the findings show that the entrepreneurial orientation and innovativeness exert a positive effect on firm business performance, market orientation exhibits a negative effect on firm performance.The external environmental factors do have a moderating effect on the relationship between market orientation and firm performance.This paper provide recommendations for entrepreneurs of how their entrepreneurial orientation, market orientation and organizational innovations influenced their firm performance. 2011 Conference or Workshop Item PeerReviewed application/pdf en http://repo.uum.edu.my/16118/1/25.pdf Abu Hassim, Affendy and Abdul Talib, Asmat Nizam and Abu Bakar, Abdul Rahim (2011) The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance. In: 2011 International Conference on Sociality and Economics Development (ICSEP 2011), 4th to 5th June 2011, Kuala Lumpur. http://ipedr.com/list-35-1.html |
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HD28 Management. Industrial Management Abu Hassim, Affendy Abdul Talib, Asmat Nizam Abu Bakar, Abdul Rahim The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance |
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This research examines the relationships between entrepreneurial orientation, market orientation, innovativeness and firm performance on the moderating effect of external environmental factors on the market orientation and firm performance relationship.There has been relatively little research that examines the relationship between strategic orientations, such as entrepreneurial orientation, market orientation,
organizational innovations and their consequences on firm performance in developing countries. This paper represents an attempt to do so from the Malaysian perspectives.A response rate of 398 SMEs in Malaysia and the findings show that the entrepreneurial orientation and innovativeness exert a positive effect on firm business performance, market orientation exhibits a negative effect on firm performance.The external
environmental factors do have a moderating effect on the relationship between market orientation and firm performance.This paper provide recommendations for entrepreneurs of how their entrepreneurial orientation, market orientation and organizational innovations influenced their firm performance. |
format |
Conference or Workshop Item |
author |
Abu Hassim, Affendy Abdul Talib, Asmat Nizam Abu Bakar, Abdul Rahim |
author_facet |
Abu Hassim, Affendy Abdul Talib, Asmat Nizam Abu Bakar, Abdul Rahim |
author_sort |
Abu Hassim, Affendy |
title |
The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance |
title_short |
The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance |
title_full |
The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance |
title_fullStr |
The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance |
title_full_unstemmed |
The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance |
title_sort |
effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance |
publishDate |
2011 |
url |
http://repo.uum.edu.my/16118/1/25.pdf http://repo.uum.edu.my/16118/ http://ipedr.com/list-35-1.html |
_version_ |
1644281886713839616 |
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13.211869 |