Sustaining value creation with complementary technologies alignment
Firm creates value within its value chain (VC) and value systems (VS).As technologies exist in the firm’s VC and VS, they have becoming more complementary than replacing each other. Technological change that affects the activities in the firm’s VC and/or VS iscausing misalignment to the firm’s exis...
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Contemporary Research Center (CRC), Australia
2013
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my.uum.repo.159272016-04-18T00:56:57Z http://repo.uum.edu.my/15927/ Sustaining value creation with complementary technologies alignment Ahmad Zaidi, Mohamad Faizal Othman, Siti Norezam T Technology (General) Firm creates value within its value chain (VC) and value systems (VS).As technologies exist in the firm’s VC and VS, they have becoming more complementary than replacing each other. Technological change that affects the activities in the firm’s VC and/or VS iscausing misalignment to the firm’s existing complementary technologies, which will affect not just the firm’s value creation activities but also the value creation of the members in the systems.It is argued value creation can be sustained if the firm is able to continuously create alignment among the complementary technologies in its VC and/or with the other members’ VCs.Guided with the concept of complementary assets alignment from dynamic capability (DC) perspective, the objective of this conceptual paper is to highlight a conceptual framework for sustaining value creation by creating alignment among the complementary technologies within the firm’s VC and VS in response of technological change. Contemporary Research Center (CRC), Australia 2013-11 Article PeerReviewed application/pdf en cc_by http://repo.uum.edu.my/15927/1/21.pdf Ahmad Zaidi, Mohamad Faizal and Othman, Siti Norezam (2013) Sustaining value creation with complementary technologies alignment. International Journal of Education and Research, 1 (11). pp. 1-12. ISSN 2201- 6333 http://www.ijern.com/ |
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T Technology (General) Ahmad Zaidi, Mohamad Faizal Othman, Siti Norezam Sustaining value creation with complementary technologies alignment |
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Firm creates value within its value chain (VC) and value systems (VS).As technologies exist in the firm’s VC and VS, they have becoming more complementary than replacing each other. Technological change that affects the activities in the firm’s VC and/or VS iscausing misalignment
to the firm’s existing complementary technologies, which will affect not just the firm’s value
creation activities but also the value creation of the members in the systems.It is argued value
creation can be sustained if the firm is able to continuously create alignment among the complementary technologies in its VC and/or with the other members’ VCs.Guided with the concept of complementary assets alignment from dynamic capability (DC) perspective, the objective of this conceptual paper is to highlight a conceptual framework for sustaining value creation by creating alignment among the complementary technologies within the firm’s VC and VS in response of technological change. |
format |
Article |
author |
Ahmad Zaidi, Mohamad Faizal Othman, Siti Norezam |
author_facet |
Ahmad Zaidi, Mohamad Faizal Othman, Siti Norezam |
author_sort |
Ahmad Zaidi, Mohamad Faizal |
title |
Sustaining value creation with complementary technologies alignment |
title_short |
Sustaining value creation with complementary technologies alignment |
title_full |
Sustaining value creation with complementary technologies alignment |
title_fullStr |
Sustaining value creation with complementary technologies alignment |
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Sustaining value creation with complementary technologies alignment |
title_sort |
sustaining value creation with complementary technologies alignment |
publisher |
Contemporary Research Center (CRC), Australia |
publishDate |
2013 |
url |
http://repo.uum.edu.my/15927/1/21.pdf http://repo.uum.edu.my/15927/ http://www.ijern.com/ |
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