Service quality of local transportation: Is it ready to be a choice for the tourist?

This study explores service quality of local transportation provided in Surat Thani, the largest province in the southern region of Thailand.Service quality is widely measured in various contexts: retailing, mobile service, restaurant service, and tourism and hospitality service.However, the quality...

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Bibliographic Details
Main Authors: Jaikrajang, B., Marchoo, W.
Format: Conference or Workshop Item
Language:English
Published: 2014
Subjects:
Online Access:http://repo.uum.edu.my/13316/1/34.pdf
http://repo.uum.edu.my/13316/
http://www.thic-uum.com/
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