Information source, information channels and information choice: The mediating effect of personal characteristics
Although a strong relationship has been established between information source, information channels and information choice strategies, however, a mediator is required to further explain why or how the independent variables (information source and information channels) predict the dependents variabl...
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my.uum.repo.120802014-08-27T09:01:30Z http://repo.uum.edu.my/12080/ Information source, information channels and information choice: The mediating effect of personal characteristics Al - Khateeb, Bilal Ahmad Ali Md Dahalin, Zulkhairi T Technology (General) Although a strong relationship has been established between information source, information channels and information choice strategies, however, a mediator is required to further explain why or how the independent variables (information source and information channels) predict the dependents variable (information choice strategy).As a result, the collected data from 358 respondents of Arab tourists in Malaysia was analyzed through the regression analysis.Overall, the findings show significant relationships between information source, information channels and information choice.The result further shows that personal characteristic significantly mediate the relationship between information source, information channels and information choice. Hence, the study concludes that personal characteristic significantly explains the relationship between information source, information channels and information choice. Based on the findings obtained in this study, implications for the study and future research including the limitations are discussed. 2013-08-28 Conference or Workshop Item PeerReviewed application/pdf en http://repo.uum.edu.my/12080/1/PID93.pdf Al - Khateeb, Bilal Ahmad Ali and Md Dahalin, Zulkhairi (2013) Information source, information channels and information choice: The mediating effect of personal characteristics. In: 4th International Conference on Computing and Informatics (ICOCI 2013), 28 -30 August 2013, Kuching, Sarawak, Malaysia. http://www.icoci.cms.net.my/proceedings/2013/TOC.html |
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T Technology (General) Al - Khateeb, Bilal Ahmad Ali Md Dahalin, Zulkhairi Information source, information channels and information choice: The mediating effect of personal characteristics |
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Although a strong relationship has been established between information source, information channels and information choice strategies, however, a mediator is required to further explain why or how the independent variables (information source and information channels) predict the dependents variable (information choice strategy).As a result, the
collected data from 358 respondents of Arab tourists in Malaysia was analyzed through the regression analysis.Overall, the findings show
significant relationships between information source, information channels and information choice.The result further shows that personal characteristic significantly mediate the relationship between information source,
information channels and information choice. Hence, the study concludes that personal characteristic significantly explains the relationship between information source, information channels and information choice. Based on the findings obtained in this study, implications for the study and future
research including the limitations are discussed. |
format |
Conference or Workshop Item |
author |
Al - Khateeb, Bilal Ahmad Ali Md Dahalin, Zulkhairi |
author_facet |
Al - Khateeb, Bilal Ahmad Ali Md Dahalin, Zulkhairi |
author_sort |
Al - Khateeb, Bilal Ahmad Ali |
title |
Information source, information channels and information choice: The mediating effect of personal characteristics |
title_short |
Information source, information channels and information choice: The mediating effect of personal characteristics |
title_full |
Information source, information channels and information choice: The mediating effect of personal characteristics |
title_fullStr |
Information source, information channels and information choice: The mediating effect of personal characteristics |
title_full_unstemmed |
Information source, information channels and information choice: The mediating effect of personal characteristics |
title_sort |
information source, information channels and information choice: the mediating effect of personal characteristics |
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2013 |
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http://repo.uum.edu.my/12080/1/PID93.pdf http://repo.uum.edu.my/12080/ http://www.icoci.cms.net.my/proceedings/2013/TOC.html |
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