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Determinants of users continuous usage intention towards wearable devices in Taiyuan city, Shanxi province, peoples Republic of China

The rapid development of information technology, computer hardware, and software, and the Internet of Things, a new generation of intelligent wearable devices have been introduced by various manufacturers in an increasingly competitive marketplace. Therefore, to gain competitive advantage and achiev...

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Main Author: Song, Yu Chen
Format: Thesis
Language:English
English
English
Published: 2020
Subjects:
HF5001-6182 Business
QA75 Electronic computers. Computer science
QA76 Computer software
Online Access:https://etd.uum.edu.my/9242/1/s825367_01.pdf
https://etd.uum.edu.my/9242/2/s825367_02.pdf
https://etd.uum.edu.my/9242/3/s825367_references.docx
https://etd.uum.edu.my/9242/
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spelling my.uum.etd.92422024-03-17T07:05:02Z https://etd.uum.edu.my/9242/ Determinants of users continuous usage intention towards wearable devices in Taiyuan city, Shanxi province, peoples Republic of China Song, Yu Chen HF5001-6182 Business QA75 Electronic computers. Computer science QA76 Computer software The rapid development of information technology, computer hardware, and software, and the Internet of Things, a new generation of intelligent wearable devices have been introduced by various manufacturers in an increasingly competitive marketplace. Therefore, to gain competitive advantage and achieve long-term development in the current fierce market competition, device providers should not only consider the initial adoption and purchase intention of users, but more importantly, how to retain customers and improve their willingness to continue using these devices. Based on the above background, this paper presents an empirical study to examine the factors that influence the user’s intention to continue the usage of wearable devices. A research framework that combined technology - personal - environment characteristics of the wearable devices and users’ intention to continue using these devices are developed. A quantitative method using online survey questionnaires was adopted for this study. The population of the study comprised of users of wearable devices from Taiyuan City, Shanxi Province, Peoples Republic of China. The research results show that the intention to continue using wearable devices among respondents is high. Perceived usefulness, personal reference, and switching costs affect the continuous use of intention among wearables users. Based on the research results, this paper provides management implications for manufacturers and marketers of wearable devices. 2020 Thesis NonPeerReviewed text en https://etd.uum.edu.my/9242/1/s825367_01.pdf text en https://etd.uum.edu.my/9242/2/s825367_02.pdf text en https://etd.uum.edu.my/9242/3/s825367_references.docx Song, Yu Chen (2020) Determinants of users continuous usage intention towards wearable devices in Taiyuan city, Shanxi province, peoples Republic of China. Masters thesis, Universiti Utara Malaysia.
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Electronic Theses
url_provider http://etd.uum.edu.my/
language English
English
English
topic HF5001-6182 Business
QA75 Electronic computers. Computer science
QA76 Computer software
spellingShingle HF5001-6182 Business
QA75 Electronic computers. Computer science
QA76 Computer software
Song, Yu Chen
Determinants of users continuous usage intention towards wearable devices in Taiyuan city, Shanxi province, peoples Republic of China
description The rapid development of information technology, computer hardware, and software, and the Internet of Things, a new generation of intelligent wearable devices have been introduced by various manufacturers in an increasingly competitive marketplace. Therefore, to gain competitive advantage and achieve long-term development in the current fierce market competition, device providers should not only consider the initial adoption and purchase intention of users, but more importantly, how to retain customers and improve their willingness to continue using these devices. Based on the above background, this paper presents an empirical study to examine the factors that influence the user’s intention to continue the usage of wearable devices. A research framework that combined technology - personal - environment characteristics of the wearable devices and users’ intention to continue using these devices are developed. A quantitative method using online survey questionnaires was adopted for this study. The population of the study comprised of users of wearable devices from Taiyuan City, Shanxi Province, Peoples Republic of China. The research results show that the intention to continue using wearable devices among respondents is high. Perceived usefulness, personal reference, and switching costs affect the continuous use of intention among wearables users. Based on the research results, this paper provides management implications for manufacturers and marketers of wearable devices.
format Thesis
author Song, Yu Chen
author_facet Song, Yu Chen
author_sort Song, Yu Chen
title Determinants of users continuous usage intention towards wearable devices in Taiyuan city, Shanxi province, peoples Republic of China
title_short Determinants of users continuous usage intention towards wearable devices in Taiyuan city, Shanxi province, peoples Republic of China
title_full Determinants of users continuous usage intention towards wearable devices in Taiyuan city, Shanxi province, peoples Republic of China
title_fullStr Determinants of users continuous usage intention towards wearable devices in Taiyuan city, Shanxi province, peoples Republic of China
title_full_unstemmed Determinants of users continuous usage intention towards wearable devices in Taiyuan city, Shanxi province, peoples Republic of China
title_sort determinants of users continuous usage intention towards wearable devices in taiyuan city, shanxi province, peoples republic of china
publishDate 2020
url https://etd.uum.edu.my/9242/1/s825367_01.pdf
https://etd.uum.edu.my/9242/2/s825367_02.pdf
https://etd.uum.edu.my/9242/3/s825367_references.docx
https://etd.uum.edu.my/9242/
_version_ 1794639308839190528
score 13.223943

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