Consumer green purchase behaviour among millennial generation
The rapid growth of development in the economy for the last few decades has greatly increase consumers’ worldwide consumption and became the main cause that contribute to environmental degradation. Consequently, more people becoming increasingly aware and concerned about environmental issues especi...
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| Format: | Thesis |
| Language: | English English |
| Published: |
2018
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| Online Access: | https://etd.uum.edu.my/7455/1/s822567_01.pdf https://etd.uum.edu.my/7455/2/s822567_02.pdf https://etd.uum.edu.my/7455/ |
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