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Business Decision Making - A Case Study

This study is a qualitative research approach in volving case study. The study is conducted through an in-depth investigation on the experience of managers in decision making process in a manufacturing company. The study attempts to understand the actual decision making process in business environm...

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Main Author: Norazura, Ahmad
Format: Thesis
Language:English
English
Published: 2002
Subjects:
HD28-70 Management. Industrial Management
Online Access:http://etd.uum.edu.my/703/1/NORAZURA_BT._AHMAD.pdf
http://etd.uum.edu.my/703/2/1.NORAZURA_BT._AHMAD.pdf
http://etd.uum.edu.my/703/
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spelling my.uum.etd.7032013-07-24T12:08:36Z http://etd.uum.edu.my/703/ Business Decision Making - A Case Study Norazura, Ahmad HD28-70 Management. Industrial Management This study is a qualitative research approach in volving case study. The study is conducted through an in-depth investigation on the experience of managers in decision making process in a manufacturing company. The study attempts to understand the actual decision making process in business environment and determine how the process differs from the theoretical process laid out in textbooks. The study also tries to identify the pertinent factors contributing to an effective decision-making process focusing on human factors, such as psychological traits, behaviour and attitudes. The respondents of the study comprised of four managers, three male and one female managers from four different departments. Data were collected using semi-structured interviews, which were tape-recorded with permission. Besides interviews, a few assessments were also given to managers to help understand their characteristics and attitudes in making decision. The assessments comprised of Jung's Personality Typology (as operationalized in the Myers-Rriggs Type Indicator), creative assessment and conflict management style assessment. Findings showed that apart from Information Communication Technology (ICT) facilities, human factors such as personality traits and psychological types also influence decision making. Findings also indicate that managers exhibit a few similar traits in making decision, such as resourceful, observant, enthusiastic, open-minded and innovative. 2002 Thesis NonPeerReviewed application/pdf en http://etd.uum.edu.my/703/1/NORAZURA_BT._AHMAD.pdf application/pdf en http://etd.uum.edu.my/703/2/1.NORAZURA_BT._AHMAD.pdf Norazura, Ahmad (2002) Business Decision Making - A Case Study. Masters thesis, Universiti Utara Malaysia.
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Electronic Theses
url_provider http://etd.uum.edu.my/
language English
English
topic HD28-70 Management. Industrial Management
spellingShingle HD28-70 Management. Industrial Management
Norazura, Ahmad
Business Decision Making - A Case Study
description This study is a qualitative research approach in volving case study. The study is conducted through an in-depth investigation on the experience of managers in decision making process in a manufacturing company. The study attempts to understand the actual decision making process in business environment and determine how the process differs from the theoretical process laid out in textbooks. The study also tries to identify the pertinent factors contributing to an effective decision-making process focusing on human factors, such as psychological traits, behaviour and attitudes. The respondents of the study comprised of four managers, three male and one female managers from four different departments. Data were collected using semi-structured interviews, which were tape-recorded with permission. Besides interviews, a few assessments were also given to managers to help understand their characteristics and attitudes in making decision. The assessments comprised of Jung's Personality Typology (as operationalized in the Myers-Rriggs Type Indicator), creative assessment and conflict management style assessment. Findings showed that apart from Information Communication Technology (ICT) facilities, human factors such as personality traits and psychological types also influence decision making. Findings also indicate that managers exhibit a few similar traits in making decision, such as resourceful, observant, enthusiastic, open-minded and innovative.
format Thesis
author Norazura, Ahmad
author_facet Norazura, Ahmad
author_sort Norazura, Ahmad
title Business Decision Making - A Case Study
title_short Business Decision Making - A Case Study
title_full Business Decision Making - A Case Study
title_fullStr Business Decision Making - A Case Study
title_full_unstemmed Business Decision Making - A Case Study
title_sort business decision making - a case study
publishDate 2002
url http://etd.uum.edu.my/703/1/NORAZURA_BT._AHMAD.pdf
http://etd.uum.edu.my/703/2/1.NORAZURA_BT._AHMAD.pdf
http://etd.uum.edu.my/703/
_version_ 1644276241800364032
score 13.211869

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